Qualitative and Quantitative Methods

Here you can find materials related to the course.

Table of contents

Final Exam

Final Exam

  • Research Question: To what extent do linguistic differences between AI and human-generated communication affect the effectiveness of AI communication?

Academic Information:

  • Method: Quantitative

General Information:

  • Type: PDF
  • Grade: 12
  • Year: 2024/2025

Final Exam

  • Research Question: How do university students experience the impact of social media on their academic productivity?

Academic Information:

  • Method: Quantitative

General Information:

  • Type: PDF
  • Grade: 10
  • Year: 2024/2025

Final Exam

  • Research Question: How do non-fine-dining restaurants differentiate themselves in the competitive Copenhagen restaurant industry?

Academic Information:

  • Method: Qualitative

General Information:

  • Type: PDF
  • Grade: 12
  • Year: 2023/2024

Final Exam

  • Research Question: How does the extended body of knowledge on privacy in Internet of Things relate to the thematic in academia on this topic?

Academic Information:

  • Method: Thematic Analysis

General Information:

  • Type: PDF
  • Grade: 12
  • Year: 2022/2023

Final Exam

  • Research Question: What were the main motivational factors that influenced 11 individuals to pursue a BSc in Digital Management degree at Copenhagen Business School, and how did these factors vary between individuals?

Academic Information:

  • Method: Exploratory Interviews

General Information:

  • Type: PDF
  • Grade: 12
  • Year: 2022/2023

Final Exam

  • Research Question: Differences in ethical emphasis among professionals in BCI technology

Academic Information:

  • Field of Study: Technology and Ethics
  • Method: Qualitative - Interviews, literature

General Information:

  • Type: PDF
  • Grade: 12
  • Year: 2022/2023

Final Exam

  • Research Question: How do the negative Trustpilot reviews of the insurance provider, UNDO, affect the consumer decision process of new-coming customers?
  • Case: UNDO

Academic Information:

  • Method: Digital Ethnography

General Information:

  • Type: PDF
  • Grade: 10
  • Year: 2022/2023

Final Exam

  • Research Question: How do women in Denmark perceive the representation of women in executive management positions?

Academic Information:

  • Method: Qualitative

General Information:

  • Type: PDF
  • Grade: 10
  • Year: 2022/2023

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